The Back Story
It turned out to be the right decision. During those 9 months I’d met independent backpackers from all over the world who were traveling with nothing but the bag on their back. They were some of the most inspiring people I’ve ever known. The freedom and change in perspective that lightweight travel allows proved to be addictive. I’d found a mission after my IT career. I was going to enable others to travel light and explore this wonderful planet we live on.
But, how was I to start a business to enable people explore our planet that itself is facing abrupt climate breakdown? Given that global corporations are culpable for so much environmental damage would starting a business just cause more harm? Is it possible to start a business that actually makes a positive net environmental impact? Could business actually be turned into a tool for fixing our planet? These are questions that I wanted to answer and which have inspired the Below7 Environmental Philosophy.